SPORTEL DNA: Sports Media Rights & New Broadcast Strategies

Victor Cui

As CEO of International at ONE Championship and CEO of ONE Elite Agency, it is no surprise that Victor Cui is regularly featured in global publications as one of the most influential figures in the world of martial arts. Prior to ONE Championship, Cui spent six years with the Event Management Group for Asia’s number one sports broadcaster – ESPN Star Sports (ESS). There, he successfully headed event business development across Asia, and project-led some of the biggest sporting properties and television event partnerships in the region. These roles allowed him to accumulate decades of world-class experience in the areas of international sports and marketing communications.

Amikam Kranz

Amikam (Kimi) Kranz oversees Infront’s Media Sales & Operations unit, handling responsibility for all group-wide media sales and operational work. The international sales team utilises its extensive market knowledge and network to ensure rights holders find the best suited media platform, while the operations team leverages competencies across the group to deliver the best service to those media clients once deals are closed. Kimi joined Infront in 2004 as a member of the FIFA legal team. Through progressively senior roles in the football, summer sports and winter sports units, Kimi has developed comprehensive expertise of the media rights landscape for numerous sports federations, leagues and events. In his most recent position as Senior Director of Winter Sports, he was responsible for all HQ winter sports media properties and co-head of the media sales group worldwide. In addition, Kimi established Infront's Centre of Innovation in 2016. Trained as a solicitor, he holds a Master of Law (LL.M.) from University College of London.

Thierry Pascal

Thierry Pascal has led the PGA TOUR’s international media business since 2012.
In June 2018 Thierry became the leader of the PGA TOUR office in London, as Managing Director of EMEA, whilst continuing to run the international media business as Senior Vice President and Head of Distribution for the partnership with Discovery.
Thierry has overseen the growth of the media business that now worldwide sees PGA TOUR tournaments broadcast to more than 1.1 billion households in 227 countries and territories in 23 languages.

Nick Volante

Nick has 15+ years of sports commerce and marketing experience with global sports properties, media rights buyers and sponsorship brands from across Asia-Pacific, Europe and the Americas.
He is currently MD of SSM, a sales, consultancy and investment company privileged to have established a strong network of decision makers representing the leading names of the international sports media & technology industry.
SSM is proud to be a part of the SPORTEL Team responsible for delivering SPORTEL's global commercial strategy and sales objectives.

Will Godsiff

Will Godsiff is Senior Digital Strategist at Sunset+Vine. Having started out in audience development and social production at Diagonal View and SKY UK, Will moved across to Sunset+Vine as a Social Producer, helping to develop their live streaming and social video creation. In his current role Will works as part of Sunset+Vine’s 360 degree offering and has helped create live and VOD strategies for everything from rowing to motorsport and dog showing.

Anna Lockwood

Anna Lockwood is an experienced media industry executive and is currently the Head of Global Sales at Telstra Broadcast Services. She leads a team that works at the convergence of the traditional broadcast industry with leading-edge telecommunications and digital platforms, and focuses on bringing innovative solutions and services to the media and sports industry. In addition to her role at Telstra, Anna is a board member of the EGAA (Esports Games Association Australia), represents Telstra on the Board of Directors of IABM, is an advisory board member and Mentor at RISE – a group for Women in Broadcast, and is active in industry initiatives around sports, innovation and women in technology.

Pedro Presa

Pedro began his entrepreneurial career developing Beach Soccer in Nigeria and Chile. Unable to watch Boavista, his favourite football team, Pedro then developed the idea for a platform through which any club, league, or federation could broadcast their matches, no matter their size or location. This idea became MyCujoo, the streaming company he co-founded with his twin brother João in 2014. Pedro joined the ELEVEN team in November 2020, following ELEVEN’s acquisition of MyCujoo. As Chief D2C Officer, Pedro is now overseeing the development of ELEVEN’s new global platform, due to launch later in 2021.

David Jones

David Jones is an award winning, marketing & media agent specialized in brand development, event organization, media production and content rights, with over 30 years of industry experience. As a former athlete he is considered a pioneer of professional extreme sports media communication and was a key figure in successful projects for clients such as: BUENA VISTA (DISNEY), OAKLEY, RED BULL, SWATCH, ADIDAS, BMW&ORACLE, SALOMON, VOLVO, O’NEILL, RIP CURL, NISSAN, FISA World Rowing, PKRA World Tour, TTR World Snowboard Tour, FIS Freestyle, IFSA, ESWC E-Sports World Cup, WQS, SPORTEL.. Since 2011 he was the marketing and sales agent of SPORTEL, developing new communication and business strategies of the world’s leading sports media and tech convention.